Framer Development Proposal
Regal Hotel
Prepared by: Propose Studio
Date: April 1, 2026
Valid for: 30 days
Prepared exclusively for the Regal Hotel team. This proposal outlines our recommended scope, process, timeline, and investment to unify your four New York properties under a single world-class website.
The Regal deserves a legendary digital presence
( 01 )
The Regal has hosted heads of state, Nobel laureates, and Hollywood royalty for over a century. Its marble lobbies and white-glove service are unmatched. Its website is not.
( 02 )
We're proposing a complete digital transformation: brand identity, website redesign, and content strategy built to convert visitors into guests, and guests into loyalists.
A legendary reputation, quietly undermined online.
The Opportunity
New York's most iconic hotel, reimagined for the digital age.
Newer properties are winning the digital experience game. But none of them have your history, your name, or your address. The chance to own the digital conversation in luxury New York hospitality is yours to take and Framer gives you the platform to claim it.
A world-class hotel deserves a world-class website.
( 01 )
A mobile-first, conversion-optimized website built from the ground up. Every page feels like an arrival cinematic, intentional, and unmistakably The Regal. Built on a modern CMS your team can manage without touching a line of code.
( 02 )
We'll design for the full guest journey: from a first-time visitor landing on the homepage, to a returning guest booking their suite. Every interaction considered. Every detail earned.
Phase 01
( week 1-2 )
Discovery
Site audit
Competitor benchmarking
Stakeholder interviews
Guest journey map
Creative brief
Phase 02
( week 3-7 )
UX & Design
Site audit
Competitor benchmarking
Stakeholder interviews
Guest journey map
Creative brief
Phase 03
( week 8-13 )
Development
Responsive build
CMS integration
Booking engine integration
Performance optimization
Accessibility
QA & Testing
Phase 04
( week 14 )
Launch
Go-live
Website design (UX/UI)
$32,000
Website development
$38,000
Complete rebrand
$6,000
Total
$76,000
( Payment Schedule )
30% on signing
40% at design approval
30% at launch
Four steps to get started
The Regal has no shortage of prestige. What it lacks is a digital front door that reflects it.
We build websites for brands that take beauty seriously
Propose is a boutique web design studio founded on one belief: a great website is strategy, not decoration. Every project is led by our founders. No handoffs to junior teams.
years
in the industry
%
Avg. Direct Booking Growth
+
Hospitality sites launched
x
awwwards site of the day
( Clients we worked with + )


Marcus Ana
Web Designer
@Toronto

"
The team at Propose exceeded all our expectations. From the initial strategy to the final handover, the entire process was seamless and highly professional. The new website is fast, visually stunning, and exactly what we needed to scale our business.
( Let's contact )
This proposal is valid through April 25, 2026.





